Anna North on the Genre You Didn’t Know You Needed: Bogcore

Bogs, swamps, and marshes are increasingly appearing in popular culture, including fashion, social media, and literature.

This trend reflects a growing fascination with these landscapes, which are often seen as mysterious, untamed, and inaccessible.

The article suggests this appeal is heightened in times of political instability and digital overload, as bogs symbolize a retreat into wild, unmonitored spaces.

For example, fashion designers have incorporated peat into couture designs, and Instagram users share memes about choosing 'bog witch names.' The term bogcore refers to this emerging cultural genre that romanticizes or mythologizes bogs and related wetlands.